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Jun

“If (insert name here) only knew.” That’s a mantra. If a customer only knew what our product could do...
Read More“If (insert name here) only knew.” That’s a mantra. If a customer only knew what our product could do...
Read MoreMany people will think marketing is simple. Too often in B2B2C marketing,the sales force and executive (along with others) will...
Read MoreExciting the water molecules to a boil requires 212° Fahrenheit (or 100° Celsius) requires heat — consistently applied. To maintain that...
Read MoreAs I post this entry, it’s Memorial Day 2015. At the corporate social media accounts, I’ve just published the...
Read MoreBrand can be one of those complex concepts that eludes. As a marketing professional, I’ve attempted to explain brand...
Read MoreMy job is to create demand and demand turns into dollars. A bulk of my marketing career has been...
Read MoreI don’t watch commercials. As a marketing professional, it’s a horrible confession to think that the Super Bowl might...
Read MoreThe campaign begins. It’s not launching with some sort of bang or even a thud. Quite deliberately, it begins...
Read MoreOn Monday evening, my sister stepped into Walgreens for a quick couple of items. I followed her in. As...
Read MoreMy commute home Tuesday: 9½ hours. I know that my travel home turned out to be less than some...
Read MoreThe seismic shift of Americans in opinions over Gay marriage converted one Presidential candidate to go from being vague...
Read MoreThis continues from a previous post. Today’s proliferation of software tools, mobile browsers and much more makes how visitors...
Read MoreYou’re reading my blog right now. Not everyone is. I’ll tell you a secret. Some people and places are...
Read MoreSocial Media Inspiration Reminder Write About Thanksgiving Day Social Media Inspiration Reminders (#SMIR) serve to help inspire small businesses...
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